Naples Florida Real Estate: Naples Florida Real Estate Speculators, Remember "DIWIN"!

Word on the street is 3 Bentleys at the new Jaguar, Land Rover, Aston Martin, Bentley of Naples dealership sold this weekend!  Not sure what the total for those 3 cars added up to but I'm pretty sure with prices starting at just under $200,000 there may have been reason to celebrate!

Sounds cool to me considering the fact that all you hear on the news is how bad the economy is and how everybody wants to cash out and put their money under their mattress...wait...do you think those people were plopping down that money because they thought it was a "wise" investment?  Was there speculation about the appreciation of purchasing a new Bentley? Oh come on, I doubt it. 

I'll stick my neck out by betting that those people just wanted those cars.  Kind of like Naples luxury real estate.  Yes, there's deals to be had right now but I'd venture to bet the majority of people purchasing luxury properties in Naples just want them.  They've worked hard (or not) and they can buy them...so they do.

I've heard a fair share of speculation about the Naples, Florida real estate market lately from all walks of life.  Some is very positive while others think the market is going to take a nose dive due to the latest stock market woes.  Of course as I write we're up 600 points on the DOW so who knows what that means.

If you are doing your own speculation about the Naples, Florida real estate market, I would encourage you to consider the "DIWIN" factor. I think some people forget about this very important consumer behavior and I've seen it wreck havoc on people's forecasts and projections.

Oh wait, you don't know what "DIWIN" is? 

It's a very technical term I coined myself...

DAMMIT, I WANT IT NOW!

A home in The Estates at Bay Colony just went under contract priced in the 4 million range.  Do you think the buyer "stole" it or do you think "DIWIN" had something to do with it?  Maybe they needed a magnificent place to park their new Bentley. :)

One of the beautiful things about Naples, Florida (besides the obvious) is the fact that some people still want to purchase here and can. We offer lots of factors that instigate the "DIWIN" phenomenon and despite what any Wall Street analayst thinks, sometimes, that's all that matters.

Best Regards,

Your Naples Smart Girl!